The 3 Guesses Media Content Management System is an infrastructure for Web-based communications that puts control where it should be: in your hands.

Content Management Systems take the programming element out of creating and maintaining a Web site, freeing Web authors to focus on the message instead of the technology. This browser-based environment is typically provided as a hosted solution by 3 Guesses Media. However, when special business requirements exist, the solution can be implemented on a client-hosted server.

Content Management makes it possible for you to implement a professional Web site, incorporating sophisticated capabilities such as automatic event registration, news posting and archiving, eCommerce, and many other complex communication tasks without a single line of programming.

Communicate

Is your Web site static? Business is fluid. Business changes. An effective Web site reflects the changing direction and shape of a business through its brand, through its ease of use and through its content. Content is increasingly critical to brand, as users are presented more and more online. The more current your product information, the better off you are. More company news and announcements. More ways to interact. Customers should feel your brand throughout your website. Everywhere and every time they visit.

Whereas keeping content up-to-date and dynamic is becoming more the norm, than the exception, creating and maintaining that content has become increasingly difficult utilizing older technologies. Small to medium sized businesses often suffer, due the lack of resources necessary to maintain an ever-growing amount of information. By filtering all that information through one "webmaster," you are not only slowing progress, but sacrificing quality. Webmasters are skilled in technology. Most are not skilled in the areas of sales, marketing, or communications. Your web site is not about technology. Your website is about communicating your brand and your message to customers.

How can the 3 Guesses Media Content Management System help? By putting the content back in the creator's hands. Every company has experts who specialize in different areas. Doesn't it make sense to have each write to their own area of expertise?